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July 2018

Neuroeconomy

Inside a trader's mind

N°3 July 2018

Summary

3. EDITORIAL by Marc Bürki

8. SCANS Economic survey

16. TRENDS Personalities, nations, innovations

18. INTERVIEW Willi Miesch, the Swiss mending broken bones

24. FOCUS The surprising decline of the US stock exchange

26. FINANCE Finance activists

30. TECHNOLOGY Lift manufacturers reinvent themselves

36. DOSSIER: INSIDE A TRADER’S MIND

38. Trading places: a day in the life of a trader

45. Decision-making decoded

46. Infographic: a link between an appetite for risk and grey matter

48. Interview with Paul Glimcher, the American neuroeconomist

50. Seven illustrious traders and investors

58. The death of Homo Economicus

60. Will robots replace traders?

62. SWISSQUOTE The promises of artificial intelligence

64. Swissquote launches its credit card

66. TRANSPORT Flying taxis take off

72. TRAVEL The Algarve, the gem of Atlantic golf

76. MOTORCYCLES A green revolution on two wheels

80. TRIED AND TESTED PowerRay, the aquatic drone

Magazine

Aimed primarily at today's investors, the Swissquote Magazine features groundbreaking stories to guide investors toward a successful personal investment strategy.  It gives in-depth insights, fresh ideas and interviews with businessmen and women from Switzerland and abroad. The Swissquote Magazine is published six times a year and is available in kiosks or via subscription.

Next publication date: 

September 2018

Advertisers

With the launch of its own business publication, Swissquote Bank is expanding its offering and branching out into a completely new area

The Swissquote Magazine, produced every two months, will of course help boost the company's profile and reach out to a whole new audience. It represents an interesting addition to the Swiss media landscape, focusing on the practical needs of its readers, and helping them choose their investments.

 

The magazine is produced in three languages and covers the whole of Switzerland. It is an ideal complement to the information available on the web, featuring in-depth articles and cutting-edge analysis on every sector of the economy. It covers a broad spectrum of views, including financial experts, leading figures from politics and industry as well as analysts, allowing readers to form a sound opinion prior to making an investment online.

The magazine has four main sections, including interviews with leading players from the economy, expert advice on sectors, products and analysis, a consumer section incorporating lifestyle and leisure and finally a section dedicated to helping Swissquote users make the most of their platform each day.

The Swissquote Magazine is published six times a year and is available in kiosks or via subscription. You may also access our online version for free!

Advertising

INFOPLUS AG
Hans Otto
Traubenweg 51
CH - 8700 Küsnacht
T: +41 (0)44 262 62 55
www.i-plus.ch
hans.otto@i-puls.ch

Feedback and contacts

Swissquote Bank SA
Chemin de la Crétaux 33
CH - 1196 Gland
Suisse
T: +41 (0)22 999 95 44
F: +41 (0)22 999 94 54
magazine@swissquote.ch

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